Primo Franco is quoted in the August 28, 2017 Wine Spectator article Facing a Meager Harvest, Prosecco Winemakers Win Approval to Use Non-DOC Grapes by Alison Napjus.
“It’s a way for the area to avoid price speculation and to meet market demand,” explained Primo Franco, of his family’s Nino Franco estate located in Valdobbiadene.